Benbria
Corporate Rebranding
I developed a distinct corporate identity for Benbria that separates their corporate brand from its product line (Loop) while maintaining core brand consistency.
Design Process
Discovery & Research
Analyzed existing brand identity
Identified key brand equity elements to preserveExplored strategic approaches to brand differentiation
Conceptualization
Developed multiple logo concepts balancing innovation and recognition
Focused on creating a visual language that distinguishes corporate brand from product
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App8 Solutions
Web Design
Project Management
Website Rebrand
Martello Technologies
A strategic six-month digital rebranding initiative that revolutionized Martello Technologies' online presence through a holistic website redesign, focusing on enhancing SEO, user experience, and demand generation capabilities.